AI-moderated studies now support visual stimulus testing, so you can validate ad creatives, landing pages, product mockups, and copy with rich qualitative insights at scale.
Upload images to your studies: Add images to your research goals and let the AI moderator ask contextually relevant follow-up questions based on participant responses and what's in the image
Expanded use cases: Test brand assets, copy, product design frames, wireframes, and ad creatives with qualitative feedback at scale
Seamless analysis: Images appear in recordings, highlights, and highlight reels for easy review
Upload images: Upload up to five images into Guided Setup or directly to your research goals when building your AI-moderated study
AI analyzes and understands: The AI automatically generates an image description that you can edit to ensure accuracy. This description, along with other context you provide, guides the moderator to ask relevant questions
Research-grade AI moderation: The AI asks unbiased questions, avoids over-describing images, and captures genuine first impressions without leading participants
Participants view and respond: Images display during the interview when discussing the associated research goal
Availability
Visual stimulus testing is included for all customers with AI moderator