Product updates

Maze news feed and changelog.

New features
April 24, 2026

New: AI-powered thematic analysis, now for every study type

Now you can surface themes and highlights automatically, no matter how you research.


What's new?

  • AI automatically generates highlights from transcripts the moment an unmoderated session completes

  • Thematic analysis now works across all study types—run it from the Analyze tab in moderated studies or the Themes tab in unmoderated studies

  • The same familiar flow across every study type: confidence meter, freeze/include existing themes, post-run summary, and editable findings by theme

How it works: Moderated (interview) studies

  • Build your highlights first: Before running thematic analysis, highlights need to be in place. From the Sessions page, add highlights manually or review and accept AI-suggested highlights

  • Thematic analysis: Once highlights are ready, trigger analysis from the Analyze tab. The AI groups highlights and interview notes into named themes with descriptions, giving a structured view of patterns across all sessions.

  • You stay in control: Before running analysis, choose to start from scratch with AI or keep and build on existing themes you've created.

How it works: Unmoderated studies

  • Auto-generated highlights: When a participant completes a session with clip recordings, AI instantly generates highlights from the transcript—each with a summary note capturing the key observation. Find them in the Results page under the Participants tab or Results tab by block.

  • Thematic analysis: Run from the Results page Themes tab to group AI-generated and manual highlights into named themes across all sessions.

  • You stay in control: Before running analysis, choose to start from scratch with AI or keep and build on existing themes you've created.

Availability

AI-powered thematic analysis is available now on Enterprise plans.