Research Platform Comparison
Maze vs. Ballpark: Which is right for research with your users?
Maze helps companies build the right products faster by making user insights available at the speed of product development.

Maze vs. Ballpark: Introduction
When it comes to research with your users, choosing the right platform can make all the difference to your team. Maze and Ballpark are two known product research platforms, but which is the better choice for your organization?
Ballpark helps capture high-quality feedback on questions, marketing copy, designs, and prototypes by using tasks and video.
Maze is an AI-first end-to-end platform enabling collection of both qualitative and quantitative insights at an expert-level allowing you to make more confident decisions at the pace of product development. It auto generates reports, analysis and themes allowing you deliver truly customer-centric products.
In this detailed comparison, we’re covering how both these platforms compare to each other in key points such as:
- User-friendliness - How easy will this platform be to onboard with my team or organization? Will this help democratize our user research?
- Versatility - Is this a true end-to-end platform? Does it facilitate both quantitative and qualitative research methods? How well does this platform integrate with the design tools we use?
- Product decision making - How easily and quickly can we analyze results and customize insight reports to make important decisions?
Platform comparison (from G2 user reviews)
Maze | Ballpark | |
|---|---|---|
Overall rating (G2) | 4.5/5 out of 90+ reviews | 4.6/5 out of 20+ reviews |
Ease of use | 9.0 / 10 | 9.2 / 10 |
Ease of setup | 9.6 / 10 | 9.5 / 10 |
Pricing |
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Maze vs. Ballpark: Main differences
What really sets Maze and Ballpark apart for teams doing research?
Type of platform
Maze is an end-to-end research platform that supports both moderated and unmoderated testing, and allows companies to incorporate user feedback into all stages of product development.
Breadth of research methods
Maze offers a wider range of research tasks than Ballpark, including prototype testing and moderated interviews, providing real user experience insights crucial to refine your design or product.
Reporting functionalities
Reporting in Maze is more robust - categorize information in detail to uncover patterns, review and comment insights with stakeholders directly, and embed the visual-rich report in your productivity tools.
Maze vs. Ballpark: Feature comparison
Features
Ballpark
Maze
Bolt, Figma Make, Loveable, Replit
Figma, Marvel
Bolt, Figma Make, Loveable, Replit
Atlassian, FigJam, Miro, Notion, Slack
Atlassian, FigJam, Miro, Notion, Slack
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Maze vs. Ballpark: Takeaways
At the end of the day, it comes down to which platform aligns better not only with your budget but mainly with your workflow and vision as a team.
Maze is a better fit for those who need a blend of qualitative and quantitative research to inform everyday product decisions. With AI-powered tools for both moderated and unmoderated studies integrated within the same platform, Maze has more question types than Ballpark and provides advanced branching logic. This allows users to create highly customized and dynamic paths in their tests, depending on respondent answers, and create richer, automated reporting with aggregated insights.

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Using Maze has supercharged our product design process and made it possible to drive faster turnaround times, speeding up product iteration and making for a better, faster user experience.
Yuna Akazawa
Product Designer at Braze
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By switching to Maze, we've consolidated four tools, including UserTesting, into one. Our workflow has been simplified, and we're saving on budget. We've even been able to extend more licenses across the team at the same cost.
Heidi Brown
Director of Product Design and User Research at Classy
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Using Maze has supercharged our product design process and made it possible to drive faster turnaround times, speeding up product iteration and making for a better, faster user experience.
Yuna Akazawa
Product Designer at Braze
![]()
By switching to Maze, we've consolidated four tools, including UserTesting, into one. Our workflow has been simplified, and we're saving on budget. We've even been able to extend more licenses across the team at the same cost.
Heidi Brown
Director of Product Design and User Research at Classy
Why product and design teams choose Maze over Ballpark

Prototype testing, done right
Integrate with leading design tools and validate usability across your prototypes with real users, from click tracking to multiple user path goals. All before investing valuable resources.
Works with:

Robust, customizable reporting
Maze's reports are automated, visually-rich, and fully customizable. Filter and categorize information in detail to uncover patterns and share valuable insights with stakeholders.

Maze AI
The future of user research
Elevate your company's product research with innovative, AI-powered capabilities that enable you to collect more insights, faster, and with more precision than ever before.
Frequently asked questions
Which platform is better for remote user research: Maze or Ballpark?
Which platform is better for remote user research: Maze or Ballpark?
Maze is better than Ballpark for conducting remote user research. Maze is designed for remote, end-to-end user research. Teams can run moderated, unmoderated, and AI-moderated studies, including Prototype Testing, Live Website Testing, and Mobile Testing. With Maze Panel, researchers can recruit participants from over 150 countries, and Maze Reach enables recontacting or segmenting your own user base for follow-up studies. Combined with integrations for Zoom, Teams, and Google Meet, Maze makes running and analyzing global remote research seamless, fast, and scalable.
Does Maze have advanced AI functionalities?
Does Maze have advanced AI functionalities?
Maze AI enhances the entire research workflow from planning studies to running them and interpreting results. Maze includes features like AI Moderator for automated interviews, Perfect Questions for bias-free question design, dynamic follow-ups for contextual probing, and automated themes for instant summaries. It also supports AI prototype testing through integrations with Figma Make, Bolt, and Loveable.
What kind of teams use Maze?
What kind of teams use Maze?
Maze is used by product, design, research, and marketing teams at companies of all sizes—from early-stage startups to global enterprises. It’s especially valuable for teams practicing continuous discovery, looking to scale research, or aiming to democratize insights across functions. Whether you're validating prototypes, testing live flows, or running interviews, Maze supports cross-functional teams working to build better products.
Does Maze use AI?
Does Maze use AI?
Maze has a breadth of AI-powered functionalities designed to elevate your product research and enabling you to collect more insights, faster, and with more precision than ever before.
Can I request a demo?
Can I request a demo?
Absolutely! Tell us a little about your company here and we’ll connect you with someone in our team.

Bring a customer-focused mindset to your organization
Maze gives product teams a scalable way to uncover user insights at speed and feed them across the entire product development cycle.







