Events / Quantitative analysis for the qualitative practitioner
Quantitative analysis for the qualitative practitioner
Statistics can be an intimidating subject, and not always the most accessible. Where should you start? We're here to help. CIBC's UX Researcher, Kyle Osborne, shows us one simple way to add quantitative analysis to our research toolkit.
In this presentation, you will learn:
- the main uses for statistical analysis in user research
- the purpose of a chi squared test
- how to do a chi squared test on your own
Speaker
Kyle Osborne | UX Researcher @ CIBC
Hist
Ash Oliver
Design Advocate @ Maze
Register to watch on demand
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