Research that runs continuously
Research used to be a project. Maze makes it a system that surfaces your strategy's assumptions and tests them while decisions are still live.





Baseline
Establish how your market sees you
Build a shared understanding of your customers, market, and category. Give your strategy a clear, evidence-backed starting point.
Monitor
Track what changes
Watch customer needs, market dynamics, and category signals over time. Know when reality starts to shift away from your baseline.
Surface
Challenge what you assume
Expose the unanswered questions and untested assumptions behind roadmaps, meetings, and go-to-market plans. Find the gaps most worth investigating.
Research
Run the right study
Use the method the decision demands, from usability testing and interviews to concept testing and market research. Reach the right people and turn their input into evidence.
Decide
Close the loop
Bring the evidence into the decision, then carry what you learn back into strategy. Every cycle creates a stronger baseline for the next.





Every question. Every method. One platform.
With Maze, anyone on your team can ask questions, run rigorous research, and turn learning into confident decisions.

Filters
Screener questions
B2B or B2C participants
Niche recruiting

AI follow-up questions
Shared templates
Reusable studies
Expert-in-the-loop guidance
Unmoderated think-out-loud studies

Automated reports & rich visuals
AI-powered themes
Transcripts
Interview highlights
Shareable results
Easily embeddable content
MCP server (Claude, ChatGPT, Copilot, and more)
The Maze difference
When research is scattered across point tools, you spend more time stitching things together than uncovering insights. Maze closes these gaps, moving research from the sidelines to the center of impact.
Platforms paired with point solutions
Research breadth, traps orgs in tool overhead and rigid processes
Inexpensive, focused tools
Research depth, lacking breadth and scalability for a growing org
Highly scalable AI moderators
Fast, easy. Lacks the rigor and breadth to serve critical decision-making








Don’t leave your next decision to guesswork
Ask the questions that matter, test your assumptions, and decide with confidence.














