Research & Testing
Prototype testing: How to nail your next product launch
Kirsty Finlayson • Jul 29, 2020
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Run mobile participant screening
Don’t leave users hanging on the telephone—help them by running a quick survey to locate pain points and product blind spots. Then dial into the data for solutions.
What you’ll learn
Android or iPhone? Discover where your users hang out with a multiple choice survey, then optimize for the answers you get.
Smart phones deserve smart solutions. Identify current pain points to work towards a friction-less future.
Gauge how key competitors measure up with your product, then use the learnings to iterate and improve.
Follow-up on feedback by requesting a 1-hour call with your audience to talk through the points in more detail.
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Welcome screen
How are you currently [solving problem]?
Open Question
What type of operating system do you currently use on your phone?
Multiple Choice
When [solving problem] what is most important to you?
Multiple Choice
Which of the following have you used to [solve problem]?
Multiple Choice
Are you available for a 1 hour call on the week of [date]?
Open Question
Thank you screen