Research & Testing
How to test content like a pro: A step-by-step guide
Ryan Williams • Nov 5, 2020
Run 5-Second Tests
First impressions count. Discover if your ideas deliver by sharing quick images and concepts with users.
Create different test paths based on your users’ responses and gather more contextual data.
Ask Open Questions
Remove assumptions and biases. Empower users to share their honest feedback to help inspire your product decisions.
Run Opinion Scales
Get a pulse on sentiment and easily identify key trends. Ask users to rate ideas on a numeric or emotion-based opinion scale.