Website Testing

Run usability tasks and test live sites

Give your whole team the tools to run research on live flows, features, and experiences. Connect your website to Maze and let customer voice fuel your product decisions.

Understand the why behind user behavior

Noticed changes in conversion, activation, or adoption in your product analytics tool. Validate funnels, onboarding journeys, feature discoverability, and more in Maze.

Maze is trusted by 60,000+ product teams

Maze has helped companies like Atlassian, Cisco, and Revolut democratize and scale research without compromising quality.

Deeper insights from live environments

Maze is the only research platform that measures user deviations from defined successful paths on live websites.

Discover templates to test what’s live

Short on time? Choose and customize one of our pre-made website tests and make it your own.

Test live website navigation

Want to understand how users are moving through your websites? Use this maze to get a steer on first impressions of your header navigation and then see how they would organize information with a closed card sort.

Validate sign up funnels

Use Maze to define a ‘successful’ path on your site. Then have your users test it while still factoring in user input and conditional logic, so you can learn whether users are following your desired path or finding an indirect route to success.

Frequently asked questions

What exactly is a “live website test” in Maze?

A live website test with Maze tracks real users interacting with your actual website, so you can see how they navigate, find features, and complete tasks in the live environment. You can do this to validate true user behavior and understand usability, as well as generate heatmaps, paths, and recordings. All live, all real.

How does Maze handle dynamic URLs when testing interactive web pages?

Maze automatically detects and aggregates dynamic or variable sections of URLs (like user IDs or session tokens) so testers’ paths are grouped no matter what variables are present, ensuring that your funnel and user flow analysis stays accurate for every participant.

Can I integrate Maze live tests with Figma Sites or other design tools?

Yes! You can run live tests on prototypes published from Figma as well as AI-generated prototypes from Figma Make, Lovable, Bolt, Replit or any design tool that gives you a live, hosted URL. All you need to do is add the Maze tracking code to the published site or prototype, verify the connection, and Maze will capture real user interactions like clicks, paths, and completion rates. This lets you gather usability insights on your prototype websites as users experience them in production.

Real insights, real environments

Research that clarifies business goals.