20+ User research statistics that prove its ROI

User Research

May 13, 2026

20+ User research statistics that prove its ROI

User research has evolved into core business infrastructure, shaping strategy and revenue with data-backed insights teams can’t ignore.
Sharan Phillora
Ella Webber
Louise Jones

Sharan Phillora, Ella Webber, Louise Jones

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Collect actionable insights across teams and create better user experiences, together.