Inside Maze
Looking for a new user research tool? Here are 6 reasons to choose Maze
Analyst Reports
2024 Gartner® Market Guide for User Research Platforms
Maze is proud to be recognized as a Representative Vendor in the 2024 Gartner Market Guide for User Research Platforms. Get your complimentary access to the research and learn more.
As businesses contend with the risks and high costs associated with launching unwanted or unsatisfactory products, demand for user research platforms that deliver timely, relevant user insights has grown significantly. But with more options on the market, come more choices—giving product teams far more things to consider when finding the right solution for their needs.
We feel the 2024 Gartner Market Guide for User Research Platforms serves as a guide for software engineering and product teams—providing comprehensive analysis of key considerations and critical capabilities offered by user research platforms. What’s more, the report explores market trends impacting how companies are leveraging user insights to build innovative, user-centric products. Recommendations include, but are not limited to:
- Account for the needs of the broader software product team by choosing a cloud-based platform that allows researchers, designers, and developers to easily collaborate
- Empower teams to conduct user research ‘early, often, and at scale’ by choosing a vendor that offers rapid user insights with features like automated sentiment analysis, transcript summarization, and highlight reel creation
- Look for a platform that provides rich data analysis and reporting capabilities, with the ability to integrate with other tools in the product design and development process
About Maze
Maze is the user research platform that makes products work for people. Maze empowers any company to build the right products faster by making user insights available at the speed of product development.
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Gartner, Market Guide for User Research Platforms, Will Grant, Nabeeha Ahmed, Brent Stewart, 4 March 2024
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